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Privacy policy

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from alwaysshape.com (the “Site”).


Personal Information We Collect

When you visit the Site, we automatically collect certain information about your device. This includes details about your:

  • Web browser

  • IP address

  • Time zone

  • Installed cookies

As you browse, we also collect:

  • Pages and products you view

  • Websites or search terms that referred you

  • How you interact with the Site

This data is referred to as “Device Information.”

We collect Device Information using the following technologies:

  • Cookies – Small data files stored on your device that often include an anonymous unique identifier. Learn more or disable cookies at www.allaboutcookies.org.

  • Log Files – Track activity on the site, collecting your IP address, browser type, ISP, referring/exit pages, and timestamps.

  • Web Beacons, Tags, and Pixels – Electronic files that monitor how you interact with the Site.

In addition, when you make a purchase or attempt to, we collect certain details, including:

  • Name

  • Billing and shipping addresses

  • Payment information (e.g., credit card numbers)

  • Email address

  • Phone number

This is referred to as “Order Information.”

When we talk about “Personal Information”, we mean both Device Information and Order Information.


How We Use Your Personal Information

We use Order Information to:

  • Fulfill your orders (including processing payments, shipping, and confirmations)

  • Communicate with you

  • Screen orders for fraud or risk

  • Send you marketing and updates, based on your preferences

We use Device Information to:

  • Help detect fraud or potential threats (especially your IP address)

  • Improve and optimize the Site experience

  • Analyze traffic and interaction (e.g., with Google Analytics)

  • Assess marketing campaign performance


Sharing Your Personal Information

We share your Personal Information with trusted third parties to support our business operations:

We may also share your Personal Information to:

  • Comply with legal obligations

  • Respond to lawful requests (e.g., subpoenas, warrants)

  • Protect our rights and enforce our policies


Behavioral Advertising

We may use your Personal Information to deliver targeted ads or marketing communications we believe may interest you.

To learn more about how targeted advertising works, visit:
Network Advertising Initiative

You can opt out of targeted advertising via:

Or through the Digital Advertising Alliance.


Do Not Track

Please note: We do not change our data collection practices in response to Do Not Track signals from your browser.


Your Rights (EU/EEA Residents)

If you are a European resident, you have the right to:

  • Access the personal data we hold about you

  • Request that we correct, update, or delete it

To exercise these rights, contact us using the information below.

Please note: We process your information to fulfill contracts (e.g., if you place an order), or to pursue legitimate business interests. Your information may be transferred outside of Europe, including to Canada and the United States.


Data Retention

We retain your Order Information for our records unless and until you request that we delete it.


Changes to This Policy

We may update this policy from time to time to reflect changes to our practices or for legal and regulatory reasons. The most recent version will always be available on this page.


Minors

This Site is not intended for individuals under the age of 18.


Klarna

To offer Klarna payment options, we may pass certain personal information (such as contact and order details) to Klarna so they can assess your eligibility and tailor their payment options to you.


Contact Us

If you have questions about our privacy practices, or would like to make a complaint, please contact us:

📧 Email: support@alwaysshape.com